Watch these new video ads released by Department of Tourism in part of "It's More Fun in the Philippines" campaign.
MANILA: THE CAPITAL OF FUN, it says in one of the new TV spots. Department of Tourism (DOT) has released new sets of video ads as part of "It's More Fun in the Philippines" campaign which goal is to attract more and more tourists in the country or about 10 million foreign visitors by 2016 according to BusinessMirror. These new ads have been shared through social media sites and have aired through various international TV stations such as CNN, Asian Food Channel, BBC, Fox Sports, EuroNews and many more.
“This year, we are shifting the focus of our promotional campaigns and marketing efforts towards specific destinations worthy of becoming a brand of their own, not only because of their wide variety of product offerings, but because of the unique experiences that these destinations could offer,” Secretary of Tourism Ramon R. Jimenez, Jr. said.
